Launching a new company is an exciting endeavor. It requires a lot of time and effort. Part of that time and effort involves Trademark Investigations. Something as simple as a web search is not going to be sufficient enough. The last thing a new company needs is lawsuits because of insufficient Trademark Investigations.
When doing a Trademark Investigation, everything matters from company name to domain name(s), and everything in between. It doesn't matter if the company is defunct, all information must be brought to light during a thorough Trademark Investigation.
This can also go another way. If you are an established company and suspect another company is infringing upon your trademark, a Private Investigator will be able to perform an in-depth Trademark Investigation to discover enough evidence to build a case with an Attorney Law Firm.
Regardless of which type of case it is, a Private Investigator is the right choice for both.
Instances where one would think there is no issue, might not be the case. If there are two similar businesses with different yet similar names, while they are not identical, it can still pose an issue.
The best way to avoid legal action is to ensure your Trademark Investigation has a global reach. This will also give you a clear path to creating everything from logo, to website, to social media handles knowing that the names you need will be available and the ones you choose will not pose a threat legally.
There are instances where companies are aware of the infringement before they even begin and move ahead prepared for the fight that they face. This path is not recommended.
There are different types of Trademark Investigations. They include:
- Counterfeit Investigations
- Trademark In-Use Investigations
- Trademark Infringement Investigations
Counterfeit Investigations involve knock off, unauthorized companies selling similar or near identical goods as the original authorized company. This type of investigation involves making test purchases to work with agents at customs to identify the guilty.
Trademark In-Use Investigations usually involve Attorney Law Firms that are looking for clarification and fact-gathering regarding distribution channels and geographic range.
Trademark Infringement Investigations are usually performed undercover and confidentially. They are used to reveal if there is any infringement or unauthorized trademark use locally or globally. This can involve product purchase or video material as evidence.
No matter the type of Trademark Investigation that is needed, a Private Investigator will be able to uncover the information needed to clear your path or present evidence to an Attorney Law Firm to assist in forming a case against an infringement upon your trademark rights.
Disclaimer: Every effort has been made to ensure the accuracy of this publication at the time it was written. It is not intended to provide legal advice or suggest a guaranteed outcome. Individual situations will differ and the law may have changed since publication. Readers considering legal action should consult with an attorney to understand current laws and how they may affect a case.